Dealer Marketing

Keep your dealer network active and on-brand

Managing marketing across a dealer network can be a balancing act: you want every dealer to promote your brand in a consistent way, but you also want them to be able to speak to their local audience.


Embrosa makes it easy to share ready-to-use campaigns with your dealers, so they can publish professional, on-brand content to their social media in just a few clicks.

Dealer Marketing
Placeholder for Dealer Marketing sharing social media content on Facebook Instagram Linkedin Tik Tok Snapchat Dealer Marketing sharing social media content on Facebook Instagram Linkedin Tik Tok Snapchat

How it works for dealers

  • One central source for all your campaigns
    Your dealers log into their Embrosa App or web portal and instantly see all your latest campaigns — ready to use.
  • Local customization, without losing control
    Dealers can add their own local details (like contact info, offers, or event dates) to your brand-approved visuals and captions.
  • Automatic translations
    Embrosa’s built-in translation tool adapts campaigns to local language and nuance — no extra work for your team.
  • Easy social sharing
    Dealers can publish directly to their Facebook and Instagram business profiles from Embrosa, without downloading and re-uploading files.

Everything in One Central Hub

Brand Portal or Image Bank
Brand Portal or Image Bank

Store all social media marketing assets, posts, reels, and ads, in one secure, searchable location.

Campaign Management
Campaign Management

Plan, organize, and launch marketing campaigns, both organic and paid.

Dealer Activation
Dealer Activation

Run hyper-localized targeted campaigns for and with your dealers with minimal effort.

Localization & Translation
Localization & Translation

Instantly adapt campaigns to local languages and market nuances.

Publishing & Scheduling
Publishing & Scheduling

Schedule and publish content directly to Facebook & Instagram, and make share elsewhere easy.

Track Results
Track Results

Identify which reseller is most active and analyze results for each reseller, ad, and campaign.

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What Makes Embrosa’s MCT Different?

B2B2C Dealer Marketing Software

Unlike generic marketing tools, Embrosa’s MCT is designed specifically for B2B2C trade marketing teams, also those working with dealers, showrooms, garages etc:

  • Built for Trade Marketing: Built for brands selling via independent dealers or locations.
  • Dealer-Friendly: Easy to use with zero tech barriers for dealers.
  • Multi-Market & Multi-Language Ready: Ideal for international brands activating local markets.
  • Control: Brands maintain oversight; dealers keep account ownership.

Perfect for Brands with Dealers

Why dealers love it
Why dealers love it

Saves time: campaigns are ready to go, no copywriting needed.

Looks professional: includes dealer identity & brand guidelines.

Easy to use: mobile-friendly, quick publishing in just a few taps.

Why Brands Love it
Why Brands Love it

Consistent brand image: across every dealer’s social media.

Faster go-to-market: launch new campaigns across dealers instantly.

Clear reporting: see which dealers and content are performing best.

See the Marketing Control Tower in Action

Watch Demo or Get Free Trial

Book a live demo of Embrosa’s MCT and discover how to centralize your trade marketing, activate dealers, and publish content with ease.

Placeholder for Atoom13 Embrosa Dealer Marketing Local Marketing B2 B2 C marketing Trade Marketing Atoom13 Embrosa Dealer Marketing Local Marketing B2 B2 C marketing Trade Marketing

Who Uses the MCT?

The Marketing Control Tower is trusted by:

  • Global and regional brand managers at international brands
  • Trade marketers boosting dealer activation
  • Franchise organizations managing local dealer campaigns
  • Social media managers running multi-dealer campaigns
  • Digital Marketing managers including social media into partnership loyalty programs
How Atoom13 Boosts Dealer Marketing, and Revenue, with Embrosa
Case study

How Atoom13 Boosts Dealer Marketing, and Revenue, with Embrosa

Atoom13 doesn’t just supply top-quality aluminium window frames, they empower their dealers to market like pros. By focusing on local, targeted Dealer Marketing with Embrosa, they’ve strengthened dealer relationships and boosted revenue by up to 40%.

Frans Seijsener
Frans Seijsener
Commercial Director Atoom13

Frequently asked questions about Embrosa's Marketing Control Tower™️

What is a Marketing Control Tower (MCT)?

A Marketing Control Tower (MCT) is a centralized place where brands manage all their B2B2C local reseller and trade marketing activities. In Embrosa’s MCT, you can store brand assets, create content for social media or advertising campaigns, run hyper-local marketing campaigns, localize and translate content, activate dealers, and publish directly to their social media: all within a streamlined hub.

Who is the Embrosa MCT for?

The Embrosa MCT is built for trade marketers, brand managers, and social media managers at international brands, distributors, and franchise organizations. It’s especially valuable for brands selling B2B2C, via (independent) dealers, who need consistent, localized marketing execution.

How does the MCT help activate dealers?

Dealers share more content and get more visibilty when there brands work with Embrosa. Why? Typically, brands provide only visuals to dealers, who then need to craft their own captions. Dealers often struggle to determine what to say, find suitable social media content, and end up sharing nothing. Using Embrosa, brands upload ready-to-publish content and campaigns within the Marketing Control Tower. Dealers can access, manage, and monitor these brand-provided materials through the Embrosa App.

Does the MCT support multiple markets and languages?

Yes. Embrosa’s MCT is designed for international use. Campaigns can be automatically translated and adapted to each market with local nuance, ensuring consistent brand voice while respecting local language and culture.

How is Embrosa’s MCT different from other marketing tools?

Unlike generic marketing tools, Embrosa’s MCT is built specifically for B2B2C Trade Marketing Teams. It focuses on reseller activation, multi-market campaign management, and Social Media Marketing Content Distribution. Brands keep full control, dealers keep ownership of their social media accounts, and activation becomes seamless.

 

Can the MCT connect to other systems?

Not currently, but Embrosa will develop a way to connect your existing brand portal to Embrosa's MCT. This will enable you to integrate Embrosa's social media content library directly into your own B2B portal and allow you to deliver hyper-local campaigns to dealers without leaving your CRM system.

 

What are the benefits of a Marketing Control Tower?

A Marketing Control Tower centralizes all online reseller marketing activities in one hub, making B2B2C campaign management faster, more efficient, and more consistent across markets. For trade marketers, it means streamlined content distribution, better reseller activation, higher campaign adoption rates, and improved visibility on campaign performance.

How much does Embrosa’s MCT cost?

Embrosa’s standard plan includes the social media brand portal, content translations and distributions, and creating unlimited organic social media plannings. Running paid advertising campaigns requires launches which are available as add-on. 

Why Embrosa is unique

Why Embrosa is unique

The only brand portal or image bank built for social media

Embrosa is the only brand portal built specifically for social media, optimized for fast, flawless sharing on Facebook and Instagram. It works directly with Facebook Business Pages and Instagram Business Profiles, ensuring smooth and fully compliant publishing. Plus, with multi-brand access in one place, dealers can combine campaigns from all their suppliers: just like curating a playlist on Spotify, but for marketing.